Quasar, who is currently running a Kickstarter campaign to produce the new design, wishes to improve on a 2017 rainbow flag redesign revealed at gay pride festivities in Philadelphia last year. Extra black and brown stripes were suggested for that flag as a way to highlight the fight against racism, while honoring “black and brown members of the gay community,” its designers explained.įlags flap. Flags must be seen from a distance and from their opposite side. Under these circumstances, only simple designs make effective flags. Furthermore, complicated flags cost more to make, which often can limit how widely they are used. Most poor designs have the elements of a great flag in them-simplify them by focusing on a single symbol, a few colors, large shapes, and no lettering. Avoid the temptation to include a symbol for everybody. The rainbow flag’s meaning rests not in its individual colors but in the symbolism of the entire spectrum. Baker described the rainbow’s universal, all-embracing resonance best: “The rainbow came from earliest recorded history as a symbol of hope.